Traverse is a cool card
It may be a ubiquitous card, but it might also just be a card with a fair amount of utility
Crew 3 If you put an Aura card onto the battlefield this way, you choose what it enchants as it enters the battlefield
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Consultation combos have the potential to win you the game before anyone else gets a chance to even take a turn, and that's pretty egregious
It also has Shift 2, meaning you can half its hard casting cost, and it's also Evasive, meaning it can only be challenged by cards with the same ability