Joico Inner Joi Style Blowout Creme 150ml gentle body wash medium hold—perfect for all hair

medium hold—perfect for all hair types and styles

It tames frizz

it's a revitalising treatment that breathes life into every strand

especially those needing extra moisture

An illuminating and protecting leave-in milk designed for colour-treated hair

Joico Inner Joi Style Blowout Creme 150ml gentle body wash medium hold—perfect for all hairWhy we love it: Whether you air dry or blow dry, this multitasking lotion delivers effortless polish, frizz control and heat protection without the crunch or stickiness. How it works: Formulated with 96% naturally derived ingredients, this weightless lotion smooths strands and controls frizz for up to 72 hours. Avocado oil boosts shine, vegan protein strengthens, and olive ester locks in softness. It also shields against heat damage up to 232C, making